Research · Cleanse · Migrate

Is your data working for you, or against you?

Need help finding and validating the right data for your next campaign, or dealing with records that are outdated, duplicated, or scattered across systems? Either way, it costs you time, decisions, and opportunities. From sourcing targeted, campaign ready contact lists to cleaning and organising what you already have, we make sure your data is always accurate and ready to work.

1.7M
Contact profiles sourced and validated

Targeted B2B data, researched and checked by hand for campaigns that convert.

1.2M
Records de-duplicated and cleansed

Clean, accurate, duplicate free data your team can finally trust.

11% → 1.4%
Average bounce rate after cleansing

Verified contact details that keep your outreach landing where it should.

The problem we solve

Your business runs on data. So what happens when it can't be trusted?

Businesses change fast. People move roles, systems evolve and information becomes outdated, duplicated or fragmented.

We combine technology, automation and human expertise to keep your data accurate, organised and useful, reducing manual work and improving efficiency.

Inaccurate or outdated information

Incomplete records, duplicates and inconsistent data can make everyday decisions slower and reduce confidence in the information your teams rely on.

Data trapped across systems

Information spread across CRMs, spreadsheets, databases and platforms can be difficult to connect, update and use effectively.

Too much manual work

We combine automation with human expertise to reduce manual work while keeping quality and accuracy high.

Operational risk

Poor quality information can impact everything from reporting and decision making to customer operations, system migrations and commercial activity.

Reliable data doesn't happen by accident. We bridge the gap between raw information and business-ready data through sourcing, cleansing, and migration.

Services

Three data services, one team behind them.

Take one on its own or run them in sequence. Each page below sets out what's included, how it runs and what you get back.

Researcher reviewing contact records and org charts on a tablet01
Research

B2B Contact Sourcing

Contacts found and checked by people, matched to your ideal customer profile.

CRM contact list being deduplicated and sorted on a laptop screen02
Cleanse

Data Cleansing & Organisation

Duplicates removed, records verified, fields standardised, with a log of what changed.

Data records flowing between two systems across a light bridge03
Migrate

Data Migration Support

Mapped, checked and reconciled before anything moves into the new system.

Who we are

From data creation to data transformation.

Apply Minds is a data services company built around people, expertise and quality. We bring together experienced teams, structured processes and technology where it adds value to help businesses manage their data more effectively.

Our core services span Research, Cleanse and Migrate, from sourcing and validating new information to improving existing data and preparing it for new systems. Whatever the requirement, we take a practical, tailored approach with human expertise and quality control at the centre.

3

Core services: research, cleanse, migrate

100%

Outputs seen by a person before delivery

5

Stages from brief to handover

24h

Typical turnaround on a new brief

How it works

Five steps, from brief to delivered file.

Research, cleansing and migration all run through the same clear path, so you always know which stage the work is at.

  1. 01

    Understand

  2. 02

    Plan

  3. 03

    Execute

  4. 04

    Quality Check

  5. 05

    Deliver

Who it's for

Built for the people whose business depends on good data.

Sales and marketing teams, sourcing new business. Operations teams, keeping systems clean. IT teams, managing migrations and upgrades. Whoever owns the problem, we build the solution around them.

Sales & Marketing Teams
Campaign ready data

Sales & Marketing Teams

For the people whose credibility depends on the list in front of them. Verified people, verified companies and information that holds up on the call.

Verified contactsAccurate targetingProperly checked
Owners & Business Leaders
Decisions & reporting

Owners & Business Leaders

For leaders who need to make decisions from information they trust, and stop paying skilled people to fix spreadsheets.

Better decisionsLess admin timeClean reporting
Agencies & Partners
Agency capacity

Agencies & Partners

For busy teams that need a reliable research partner behind the scenes, delivering to the standard their clients expect.

Overflow researchConsistent deliveryWhite label friendly
CRM & Operations Teams
System change

CRM & Operations Teams

For teams preparing, organising and validating operational data before it moves into new systems, databases or platforms.

Migration prepData validationSystem ready files
AI & Data Teams
AI & analytics

AI & Data Teams

Prepare high quality, structured data for AI, analytics, automation and digital transformation initiatives.

Model ready dataStructured outputsAutomation friendly
Not on the list?

If your team relies on data, we can help.

No two data projects are the same. We take the time to understand your requirements and build a practical approach around your data, objectives and systems.

Trusted by

Trusted by businesses that expect more from their data.

Quality-focused delivery, expert support and a reliable approach to every project.

Ventas Sales logo
Apply Minds consistently delivered high quality, targeted candidate data that lined up directly with our recruitment requirements. Their ability to identify relevant candidate profiles, source accurate contact information, and provide well researched data significantly improved the efficiency of our recruitment campaigns. The quality and accuracy of the data provided by their team meant less time and rework on our side.
Ventas Sales, Pete Evans
Traveltek logo
Apply Minds provided us with highly targeted international travel industry businesses including travel agents, travel operators, tour operators and cruise based operators. The data was accurate, well structured and delivered with valuable information including company details and key decision maker contacts. Their attention to detail and their ability to deliver made them a valuable partner for our business development efforts. Highly recommended.
Traveltek, Mal Barritt
Rabbies logo
Apply Minds delivered consistent sets of competitive data analysis that provided clear visibility into our market position, competitive strategies and areas of opportunity. The insights were detailed and easy to draw on, helping us stay better informed on strategic decisions and identify new growth opportunities. Their work played a key role in supporting a revenue increase of over 40%. We would highly recommend their services.
Rabbies, Shaun Mclenaghan

Ready when you are

Let's get your next project off to a clean start.

From researching new data to cleansing existing information or preparing it for migration, tell us what you need and we'll build the right approach around your requirements, delivering accurate, organised and usable data.